PublicSquare
VISITAR SITIO
PublicSquare is a venture studio specializing in the implementation of cutting-edge AI technology into transformative products and ventures. PublicSquare is not just building companies; it’s building communities, ecosystems, and opportunities, shaping the future of innovation.
01
Problem Statement
PublicSquare's website is encountering two major issues: unclear navigation, making it difficult for visitors to find funding opportunities and necessary resources, and an undefined identity that fails to showcase their core values, such as cutting-edge AI projects. As a result, the website does not effectively represent the studio's innovative initiatives.
02
Solution
The solution involves crafting a visual identity that embodies the essence of PublicSquare's values and projects a cutting-edge image. A sleek, elegant design with a blend of orange and black color palette serves as the foundation. This palette exudes sophistication, confidence, and modernity, while also conveying a sense of stability and reliability. The addition of design elements accross the website and in the background adds a touch of identity and innovation, signaling PublicSquare's commitment to pushing boundaries and pioneering new frontiers. Overall, the visual identity evokes feelings of progress, modernity, and trust, aligning seamlessly with PublicSquare's innovative initiatives.
03
Imagery
The imagery chosen for PublicSquare's branding encapsulates its commitment to innovation and forward-thinking. The sleek and minimalist design elements, such as the use of black and white images and blurred backgrounds, embody the studio's dedication to modernity and cutting-edge technology. The blurred elements add depth and intrigue, hinting at the studio's dynamic and ever-evolving nature.
04
Result
Through a strategic rebranding effort emphasizing innovation and sophistication, PublicSquare has undergone a significant evolution, establishing itself as a notable player in the venture studio sphere. By embracing a sleek and modern aesthetic, paired with visuals that underscore its dedication to pioneering projects and contemporary solutions, PublicSquare has gained recognition for its role in shaping the landscape of entrepreneurial ventures.